Pitney Bowes helping executives listen to location.

To grow beyond its traditional base of desktop mappers and analysts, Pitney Bowes MapInfo needed to make its geo-demographic “location intelligence” software relevant to executives, while also educating the broader market about the benefits of using location intelligence as a business process tool.

Guided by Mobium research that uncovered the hot buttons location intelligence could help c-level executives address, we developed a brand plan and unique “Listen to Location” creative concept to spread the message to decision-makers worldwide.


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I guess you knew it could come to this.Zoom button

Expand operations here. Find new markets here.Gain efficiencies here.Zoom button

You can learn a lot from location.Zoom button


Forbes

Digital + Video

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Contact :

Patti Bridge, SVP, Account Management
+1 312 422 8950 /