Business Marketing Association names Mobium Creative Group one of Top Six Agencies of 2002

2002-05-06

Mobium Creative Group has been recognized as one of six finalists in the Business Marketing Association’s 2002 “Agency of the Year” award.

BMA’s “Agency of the Year” award is presented annually to a U.S. business-to-business marketing communications agency that is judged best at creating sustainable competitive advantage for its clients, according to BMA Executive Director Rick Kean.

“In today’s parity marketplace, a marketers most important differentiator is what customers and prospects believe about the company, its products and services, and their relationship with it,” said Kean. “The only place real product or brand value exists is in the minds of customers and prospects, and that key perception is delivered by marketing communications in all of its forms.”

During 2001, Mobium received 30 Tower awards across a total of 27 different categories from the Chicago BMA, 4 international BMA ProCom awards in as many categories and 14 ACE awards in 10 different categories in the national competition sponsored by New York BMA. In 2002, BTOB magazine named Mobium as one of the top 25 agencies nationally.

“The selection of Mobium as one of the top business agencies is a great testament to the quality of work we’ve done in many different media and disciplines in 2001, and we look forward to continuing to deliver that level of excellence in all of our integrated work for our clients’ brands,” said Gordon Hochhalter, managing partner of Mobium Creative Group.

“It’s great to be recognized by an industry association such as the Business Marketing Association,” said Guy Gangi, managing partner of Mobium Creative Group. “We are pleased to be among the agencies that are considered the best.”

About the BMA
The Business Marketing Association serves the professional, educational and career development needs of business-to-business marketers and their partner suppliers. BMA international headquarters, located in Chicago, supports chapters in the major business centers of North America and a growing at-large membership. For more information, visit www.marketing.org.

About Mobium Creative Group
Mobium Creative Group is a full-service, integrated business branding and communications firm specializing in integrated communications, branding, relationship marketing, interactive media, and information architecture. Clients include MeadWestvaco Corporation, NEC-Mitsubishi, Motorola GTSS, CNH Global, NovaMed, Farm Progress, Tellabs, and Ondeo Nalco Company. In January of 2002, Mobium launched its new web-site (www.mobium.com), which is an interactive book that helps business marketers, communicators, brand builders and change agents, as well as its own employees, better define revolutionary paradigm shifts that are changing the nature of business communications and explore ways to take advantage of them.