2005 Press releases

BtoB magazine names Gangi/Hochhalter to Who’s Who in B-to-B for the third consecutive year

2005-07-11

For the third year in a row, Gordon Hochhalter and Guy Gangi, the attached-at-the-hip lead duo at Mobium Creative Group who share the same ironic title of Partner, Creativitystrategyconnectivity, have been named to BtoB magazine’s list of “100 top people who are making a difference.”

The two, listed as one entity, were among only 15 people named to the list from what BtoB editors called advertising agencies.

According to the Crain Communications publication, “These executives have survived tough times, paid their dues and come out fighting. They are the leaders of the b-to-b marketing world.”

When informed of the selection, Guy Gangi commented, “It’s nice to be recognized again, even if it’s still only quasi-individually.”

Gordon Hochhalter agreed and added, “Once again, it apparently took two of us to make up one individual on the list of 100. Speaking strictly for myself, but with Guy’s concurrence, I look forward to the day when we count as two of the 100 ”

All together, BtoB selected people in ten categories: marketing organizations, advertising agencies, direct and database, creative units, search, business media, services and technology, public relations, analysis and academia, and associations.

About Mobium Creative Group

Mobium Creative Group is a full-service, integrated business branding and communications firm specializing in business-to-business integrated communications, branding, relationship marketing, interactive media, and information architecture. Clients include CNH Global (CNH), Océ North America (NASDAQ: OCENY), NEC, Moog Inc. International, (NYSE: mog.a & mog.b), Quest International, Illinois Facilities Fund, The Illinois Network of Child Care Resource and Referral Agencies, Literacy Chicago, Hostway, PGA of America.

The company was named agency of the year in 2003 by the Business Marketing Association and recognized as one of the top three business-to-business agencies its size for the last three consecutive years by Crain Communications’ BtoB magazine.

Mobium is also known for its educational Web site, which is an interactive book that helps business marketers, communicators, brand builders and change agents, as well as its own employees, better define revolutionary paradigm shifts in business communications and explore ways to take advantage of them. Mobium is a division of Colle+McVoy.