2004 Press releases

Mobium selected as one of the country’s top agencies in Crain’s BtoB Magazine annual survey

2004-03-17

Mobium Creative Group was recognized as one of the country’s top two business-to-business agencies with under 100 employees in a nationwide “Top 50 Agencies” survey conducted by Crain’s BtoB Magazine. Mobium was highly lauded for “demonstrating its creative strength” and its unique integrated model for developing branding campaigns. BtoB has singled out Mobium as one of the top three agencies for two years in a row (2002, 2003).

Several factors contributed to Mobium’s success in this ranking: Mobium captured six awards at the American Business Media’s Creative Excellence in Business Advertising (CEBA) awards and 15 awards at the Business Marketing Association’s national Pro-Comm Awards. Mobium was also named the Business Marketing Association’s 2003 Agency of the Year.

“This award reflects Mobium’s core value: the development and delivery of some of the country’s best business-to-business creative work,” says Guy Gangi, Partner at Mobium Creative Group. “We could easily morph into a run of the mill shop that churns out volumes of mediocre work and wins these kinds of contests based on revenue alone. But that’s not the Mobium way. We’re interested in one thing and one thing only: the development of award winning integrated creative that delivers ROI. And that takes time, personnel and talent,” adds Gordon Hochhalter, Partner at Mobium Creative Group.

About Mobium Creative Group

Mobium Creative Group is a full-service, integrated business branding and communications firm specializing in business-to-business integrated communications, branding, relationship marketing, interactive media, and information architecture. Clients include CNH, Oc&#eacute; North America, NEC-Mitsubishi, IFF, Hostway, RRD Logistics and RRD Direct.

Mobium is also know for its educational Web site, which is an interactive book that helps business marketers, communicators, brand builders and change agents, as well as its own employees, better define revolutionary paradigm shifts in business communications and explore ways to take advantage of them.

The company was named agency of the year in 2003 by the Business Marketing Association and recognized as one of the top three business-to-business agencies of its size in the country by Crain Communications’ B to B magazine. Colle+McVoy acquired the firm from R.R. Donnelley, Chicago.