Mobium Wins five Best of NAMA awards

2002-02-05

Mobium Creative Group, a Chicago-based integrated business branding firm, won five awards at the 2002 Best of NAMA Regional Awards Banquet held January 31 in Chicago, Illinois.

The National Agri-Marketing Association (NAMA) serves the needs of agri-marketing professionals by providing access to solutions and opportunities in the agriculture, food, and fiber industries through contacts, knowledge, and skill development.

Mobium was cited for outstanding work in several marketing and communications categories, including dealer advertising, communications and customized publishing. The awards recognized the firm’s work for Case IH and New Holland, owned by CNH Global, and the National FFA organization. The work of all regional award winners will be submitted for the national NAMA awards, which will be announced on April 17 in Nashville, Tennessee.

“We are pleased to be recognized for our work in supporting CNH Global's multi-brand strategy as well as custom publishing for Farm Progress. Winning awards for both Case IH and New Holland indicates our successful effort to differentiate CNH's brand strategy to their dealer networks and distinct customer audiences,” says Guy Gangi, Managing Partner at Mobium Creative Group.

“We are pleased to be recognized for our work in supporting CNH Global's multi-brand strategy as well as custom publishing for Farm Progress. Winning awards for both Case IH and New Holland indicates our successful effort to differentiate CNH's brand strategy to their dealer networks and distinct customer audiences,” says Guy Gangi, Managing Partner at Mobium Creative Group.

About Mobium Creative Group

Mobium Creative Group is a full-service, integrated business branding and communications firm specializing in integrated communications, branding, relationship marketing, interactive media, and information architecture. Clientele include Mead Westvaco Corporation, Inland Paperboard & Packaging, NEC-Mitsubishi, Motorola GTSS, CNH Global After Sales, NovaMed, Farm Progress, TeamQuest, Tellabs, and Ondeo Nalco. In January of 2002, Mobium launched its new Web site (www.mobium.com), which is an interactive book that helps business marketers, communicators, brand builders and change agents, as well as ourselves, better define revolutionary paradigm shifts and explore ways to take advantage of them.

Best of NAMA Regional Awards Won by Mobium

Internal company publication
First Place: New Horizons FFA National Organization

Dealer-directed brochure
First Place: New Holland Dealer Roll-Out Kit

Point-of-purchase
First Place: Case IH Ceiling Dangler

Trade ad, single
Merit Award: Farm Forum Ad for Harvest Combine Kits

Farmer-directed catalog, series
Merit Award: Case IH Impact Catalogs