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why
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we change things. we believe in change. we see things differently, think differently and do things differently.
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what
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mobium is the leading integrated business branding firm dedicated to b-to-b marketers who want to change the outmoded conventions of their industries.
we help change agents craft their brand strategies, create authentic brand experiences and powerfully communicate them inside their organizations and outside to the world.
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how
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• discovering insights into buyers' worldview, their purchase process and what they value most when they make a buying decision
• tightly focusing and defining brands around what buyers and prospective buyers value most and perceive to be distinctive
• communicating that unique value with power by integrating brand messages and experiences across all touch points of the purchase/repurchase process
• connecting emotionally, creatively and personally with business audiences by understanding the passion that drives them and what they look for when they buy
• interactivating brands to create greater buyer involvement and deeper brand experience as well as connecting them to online networks and communities of brand advocates
• developing engaging, compelling and valuable thought leadership content that helps clients' customers and prospects do their jobs better
• creating unique brand experiences helping client organizations deliver the brand and its unique value as customers and prospects define it through integrated internal branding programs
• disrupting industry conventions and positioning client brands as a unique solution to their buyers' perceptions of how their world should be or could be
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| who |
Moog Industrial, global high performance motion control solutions
Herff Jones, school and college achievement products
Munich Re America Healthcare, global reinsurance products, services and consulting
Payflex HealthHub, employee benefits administration for corporations
Moog Medical, global high performance medical instruments
Aprimo, global marketing automation software, services and consulting
Corn Products, global food ingredient manufacturer
University of Illinois Foundation, educational fund raising
Accenture, global business consulting
Pitney Bowes Business Intelligence, global location intelligence software and consulting
Kaplan Financial, insurance and securities compliance
Time Warner Cable Business Class, internet/telecom business services
NEC-Mitsubishi, computer visual displays
Motorola, global mobile 3G infrastructre
American Invesco, Azulera, global real estate investing
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what up
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Mobium was named agency of the year in 2003 by the Business Marketing Association and has been recognized as one of the top three business-to-business agencies its size for five consecutive years, the Top Agency of 2006 by Crains BtoB Magazine and Creative Team of the Year in 2008 by BMA
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how think
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about leveraging the paradigm shifts that are changing business marketing
mobium.com/shiftthis
about increasing the power of business brands to generate sales in a changing world
mobium.com/brandwidth
about the role of creative impact in a world of business marketing change
mobium.com/engagement
about building stronger relationships with customers in a world of business marketing change
mobium.com/hugs
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| where |
360 n. michigan avenue
12th floor
chicago, illinois 60601
phone: 312.422.8950
fax: 312.422.5901
physical home to 35 talented mobites
mobium.com
linkedin.com/companies/mobium-creative-group
mobium.com/blog
virtual home to 35 talented mobites
global partners in 47 markets worldwide
international home to 35 talented mobites
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| when |
founded in 1979
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| who2 |
gordon hochhalter
partner, creativitystrategyconnectivity
312.422.8960
twitter: @gordonhochhalte
linkedin: linkedin.com/in/gordonhochhalter
facebook: facebook.com/gordon.hochhalter
bob goranson
partner, account strategy & planning
312.422.5927
twitter: @goranson
linkedin: linkedin.com/pub/bob-goranson/0/5a3/9a0ob
facebook: facebook.com/bob.goranson
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